3 Things to Expect from the Virtual Events Industry Post-Pandemic
Posted by on April 28, 2021 11:26 am
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While the 2020 pandemic may have temporarily halted in-person industry events and conferences, it made way for the virtual events industry to flourish.
As we move further into 2021, will this new virtual events option be a long-term solution for companies?
Definitely! Virtual events are here to stay.
Here’s what businesses can expect from the virtual events industry in the coming months:
New Virtual Conferences
With most major conferences and events canceled until 2022, we anticipate several new virtual industry conferences appear in the coming months. There is a huge opportunity for companies to embrace the virtual events space and develop engaging online events that become industry staples.
Interactive Event Opportunities through Virtual and Augmented Reality
Virtual events software already offers attendees a myriad of interactive experiences, including:
- Question and answer features
- Screen sharing
- Breakout sessions
Virtual and In-Person Events Working Together
Even though the events industry is built on the foundation of in-person experiences, virtual events technology created new opportunities for businesses in the industry.
The events industry can now bring the in-person experience to their virtual audience through live-streaming videos, webcasts, and so much more. With this in mind, expect to see more events accommodating both in-person and virtual opportunities for a single event.
From using video conferencing software to facilitate discussions between attendees and vendors to live-streaming expert panel discussions, there are endless opportunities for virtual experiences to mix into the traditional in-person events structure.
And that only begins to cover the numerous possibilities for virtual event participants.
More and more conferences and businesses will begin to integrate virtual and augmented reality technology into their online conferences as the virtual events industry grows. Using this technology, audiences will be able to digitally manipulate their surroundings to feel as though they are attending the event in-person.
This type of feature can bridge the gap between the basic human need for social interaction and safely interacting with events during a global pandemic. And, since businesses have saved money by not investing in in-person events during the pandemic, they’ll have plenty of resources to begin experimenting with and launching these virtual experiences in the coming months.
Of course, these three developments cannot work if companies don’t utilize the proper online events platform. GlobalMeet is the perfect online event solution for everything from small regional events to global industry conferences. Try it out!
[link to GlobalMeet page on your website]
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Not sure what to expect from the virtual events industry as we move into a post-pandemic world? Here are a few trends to anticipate in the virtual events space: [link to partner blog] #PGiPartners #GlobalMeet